In this episode with Tom Fletcher, R&D Director, Process development, Fujifilm Irvine Scientific, we delve into the world of bioprocessing. Tom shares insights into the transformative power of rational media design.From the complexities of bioprocess development to the game-changing potential of AI, this interview is a treasure trove of knowledge for both scientists and engineers.You will learn:- Learn about the evolution of priorities during bioprocess development, from speed to reliability, and how scientists must adapt accordingly.- Discover the importance of a thoughtful, hypothesis-driven approach compared to a blind, random one, and how it can reveal valuable process knowledge.- Explore the exciting future of bioprocessing, including the role of AI and in silico models, and the importance of combining technology with human reasoning.Tune in to gain a deeper understanding of the critical role that rational media design plays in advancing the biotech industry.Connect with Tom Fletcher:LinkedIn: https://www.linkedin.com/in/tomfletcher2Fujifilm Irvine Scientific: https://www.irvinesci.com