Are things looking up? Sunny skies forecast for Black Friday and the holiday buying season. Also: Amazon tries to make TV buying easier… YouTube offers more protection against trolls… Is the vertical video trend cooling off?And on the ad-free Premium Podcast, our Google ads correspondent Jyll Saskin Gales helps us understand the latest changes to YouTube ad buys..? Get our free daily newsletter? Need help with your marketing? Check us out: engageQ digital? Follow us on social media or contact us·GO PREMIUM!Get these exclusive benefits when you upgrade:✅ Listen ad-free✅ Meta Ad platform updates with Andrew Foxwell✅ Google Ad platform updates with Jyll Saskin Gales✅ Back catalog of 20+ marketing science interviews✅ Story links in show notes✅ “Skip to story” audio chapters✅ Member-exclusive Slack channel✅ Member-only Monthly livestreams with Tod✅ Discounts on marketing tools✅...and a lot more!Check it out: todayindigital.com/premium·ABOUT THIS PODCAST? Need help with your social media? Check us out: engageQ digital⭐ Review the podcast.ADVERTISING? Advertising Options? $20 Classified Ads·GET MORE FROM US?️ Our other podcast "Behind the Ad"? Our “The Top Story” LinkedIn newsletter? Our Slack community? Need help with your social media? Check us out: engageQ digital·UPGRADE YOUR SKILLS• Inside Google Ads with Jyll Saskin Gales• Google Ads for Beginners with Jyll Saskin Gales• Foxwell Slack Group and CoursesSome links in these show notes may provide affiliate revenue to us.·Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.Our Sponsors:* Check out Miro: https://miro.com/Privacy & Opt-Out: https://redcircle.com/privacy