Jennifer Maxwell is best known as the co-founder of PowerBar with her late husband, Brian Maxwell. Not only the couple found a hugely successful company, they created the energy bar sector. Before PowerBar, which launched in 1986, there were no energy bars.
While Jennifer's passion for running certainly played into her interests in creating an energy bar company, her life as a runner started long before then. Jennifer has been running since she was a child, and running continues to be an important part of Jennifer's life and identity.
Over these many years, the part running has played in Jennifer's life has morphed to suit her needs. And her needs have changed dramatically over the years. This is the story of how running has helped shape Jennifer's like and in turn how Jennifer has shaped her running to : her story is testament to the many ways we can weave running into our lives.
Keep Up with Jennifer Maxwell and JAMBAR
Website: jambar.com
Keep Up with The Masters of Running Podcast
Instagram: @themastersofrunningpodcast
Episode with Sue McDonald and Terry Howell: https://shows.acast.com/the-masters-of-running-podcast/episodes/sue-mcdonald-terry-howell
Website: shows.acast.com/the-masters-of-running-podcast
Keep up with The Planted Runner
Instagram: @theplantedrunner
Website: theplantedrunner.com
Ways to Connect and Engage with Women's Running Stories
Instagram: @womensrunningstories
Twitter: @WomenRunStories
Website: womensrunningstories.com
Email host Cherie: clouiseturner@gmail.com
Women's Running Stories is a member of the Evergreen network: https://evergreenpodcasts.com/