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The Athertons: The Family Unit Building a Mountain Biking Legacy

The Athertons: The Family Unit Building a Mountain Biking Legacy

FromScrew It Just Do It with Alex Chisnall


The Athertons: The Family Unit Building a Mountain Biking Legacy

FromScrew It Just Do It with Alex Chisnall

ratings:
Length:
67 minutes
Released:
Oct 11, 2023
Format:
Podcast episode

Description

In this episode, I sit down with Rachel and Dan Atherton (who arrives fashionably late), and Dan Brown, Atherton Bikes CEO.   Gee Atherton was unfortunately unable to join us today, but for anyone not familiar with the world of mountain biking, The Athertons are perhaps the most successful family mountain biking dynasty of all time.   Rachel, the most awarded British mountain biker in the history of the sport, the first female ever to win 6 downhill World Cup championships and the proud owner of 39 World Cups, and now wife and mum.   Dan, a former national champion, the brains behind the designs of Atherton bikes and the 650-acre bike park.   ... and Gee, the World Cup Series Overall Champion and top of the sport for over two decades, winner of 9 World Cups and more than 50 World Cup podium appearances.   Atherton Bikes, the family business, builds custom-built 3D-printed bikes and is now the source of the world's fastest downhill mountain bike. The Athertons also run a bike park, 650 acres large set in the DYFI forest, hand-crafted by Dan Atherton.   We chat all things mountain biking, world championships, how each of them got into riding and ultimately competing at such a high level, injuries, creating and launching their business Atherton Bikes (during the pandemic) and having a family team racing their own bikes, business successes and setbacks, and more.
Released:
Oct 11, 2023
Format:
Podcast episode

Titles in the series (100)

"Screw It Just Do It" is the #1 rated, twice-weekly podcast in which Podpreneur Alex Chisnall chats with those who have taken a 'Screw It Just Do It' attitude to life. The risk-takers, the doers and the dreamers that have exhibited the perseverance and determination to do things their way. No matter what anyone else told them. The winners, and the losers. Past guests include Founders of Billion Dollar businesses such as LUSH founder Rowena Bird, Ted Baker Founder Ray Kelvin CBE, & Boo Hoo's Adam Kamani. BBC TV's Dragons Den Investors Steven Bartlett & Piers Linney, plus TV celebrities like England & British Lions rugby star James Haskell & winner of BBC show The Apprentice Carina Lepore. Not forgetting Best- Selling authors like Mark Victor Hansen, Not On The High Street Co-Founder Holly Tucker MBE, Cobra Beer founder Lord Bilimoria, & perennial favourites Grenade's Alan Barratt & Huel's Julian Hearn. They talk us through their successes and failures and offer actionable tips for those following in their footsteps. Alex adds his weekly Saturday Solo Episode in which he gives his take on the guests he's chatted to & the topics they covered. You get to take on board all of the learnings and none of the failure. Listen to "Screw it Just Do it" by Alex Chisnall @alexchisnall from www.podpreneur.co.uk And if you'd like to learn how to create and launch your own successful podcast go to www.ultimatepodcastmastery.com