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How an Iced Coffee Empire Sold to Soft Drinks Giant Britvic with Jim Cregan

How an Iced Coffee Empire Sold to Soft Drinks Giant Britvic with Jim Cregan

FromScrew It Just Do It with Alex Chisnall


How an Iced Coffee Empire Sold to Soft Drinks Giant Britvic with Jim Cregan

FromScrew It Just Do It with Alex Chisnall

ratings:
Length:
53 minutes
Released:
Dec 6, 2023
Format:
Podcast episode

Description

Starting from working in chilly weather as a labourer to dressing up as a mermaid and hosting major festival stages, Jim Cregan's journey is a rollercoaster of unexpected twists.   After hitting a low point and deciding that festivals and labour weren't his calling, Jim headed to Australia for a breather. It was there, in a random petrol station, that he stumbled upon ready-to-drink iced coffee and fell in love with its coolness.   Returning to the UK, Jim, along with his sister Suze, took a leap of faith and founded Jimmy's Iced Coffee in 2011. Before hitting the shelves of Selfridge's, they tested their creation on surfers and tired binmen, proving that their iced coffee was a hit.   With hard work and boundless enthusiasm, they turned their vision into a thriving business. Jimmy's Iced Coffee became a household name found in stores all over the UK.   Fast forward to July 2023, and Jim and Suze made a big decision. They sold Jimmy’s Iced Coffee to Britvic, a soft drinks giant, but here's the twist—they're not saying goodbye. Jim and Suze are staying on as ambassadors to guide the brand's future.
Released:
Dec 6, 2023
Format:
Podcast episode

Titles in the series (100)

"Screw It Just Do It" is the #1 rated, twice-weekly podcast in which Podpreneur Alex Chisnall chats with those who have taken a 'Screw It Just Do It' attitude to life. The risk-takers, the doers and the dreamers that have exhibited the perseverance and determination to do things their way. No matter what anyone else told them. The winners, and the losers. Past guests include Founders of Billion Dollar businesses such as LUSH founder Rowena Bird, Ted Baker Founder Ray Kelvin CBE, & Boo Hoo's Adam Kamani. BBC TV's Dragons Den Investors Steven Bartlett & Piers Linney, plus TV celebrities like England & British Lions rugby star James Haskell & winner of BBC show The Apprentice Carina Lepore. Not forgetting Best- Selling authors like Mark Victor Hansen, Not On The High Street Co-Founder Holly Tucker MBE, Cobra Beer founder Lord Bilimoria, & perennial favourites Grenade's Alan Barratt & Huel's Julian Hearn. They talk us through their successes and failures and offer actionable tips for those following in their footsteps. Alex adds his weekly Saturday Solo Episode in which he gives his take on the guests he's chatted to & the topics they covered. You get to take on board all of the learnings and none of the failure. Listen to "Screw it Just Do it" by Alex Chisnall @alexchisnall from www.podpreneur.co.uk And if you'd like to learn how to create and launch your own successful podcast go to www.ultimatepodcastmastery.com