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784: Behind The Scenes: Our Product & Offer Development Loop with Program Manager, Caitlin O’Bryant

784: Behind The Scenes: Our Product & Offer Development Loop with Program Manager, Caitlin O’Bryant

FromThe Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project


784: Behind The Scenes: Our Product & Offer Development Loop with Program Manager, Caitlin O’Bryant

FromThe Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

ratings:
Length:
48 minutes
Released:
Oct 5, 2023
Format:
Podcast episode

Description

Joining us in this episode is Boss Project’s Program Manager and Creative Director, Caitlin O’Bryant. She is an integral part of the team and contributes to a broad mix of things, but she’s here today to discuss our development cycle, how we go from idea to launch to product, and offer improvement!
After attending design school in Seattle, Caitlin took the leap and started her own business as a wedding stationery designer. Five years later, 2020 happened. By the time things had stabilized, she realized she had lost her spark for stationery. That’s when she applied for the role of Graphic Designer at Boss Project. The rest is history! 
We’re in a brand new phase. So often we’re just sharing the end project, but today we want to give you some insight into how things start out as just an idea and what it looks like to make those edits. Let’s dive in.
Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com.
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Released:
Oct 5, 2023
Format:
Podcast episode

Titles in the series (100)

Get actionable strategies and killer marketing tips to grow your creative business inside The Strategy Hour podcast. Say goodbye to the “side-hustle” mindset and hello to getting paid (and paid well) to do what you love. Your hosts Abagail Pumphrey and Emylee Williams from Boss Project share all the ins and outs of their experience growing a successful 6-figure online business. You’ll hear from some pretty amazing entrepreneurs like David Siteman Garland of the Rise to the Top, Nathan Barry of ConvertKit, Natalie Franke of the Rising Tide Society, and Ankur Nagpal of Teachable. These in depth interviews go straight to the meat and potatoes (a.k.a. Actionable steps you can take away and use in your business today). Our episodes cover a wide range of topics, including growing an online audience, email automation, diversifying your products and offers, generating more sales online, social media, outsourcing, affiliate marketing, productivity, systems, and how to treat your passion like the real business it is. It’s time to become a total creative BOSS! Find show notes and resources at thestrategyhour.com.