Welcome to Strategy Skills episode 381, an interview with Samuel Moses. In this exciting episode, Sam recounts his early days as a business owner and the obstacles his company faced as it ascended the ladder of success in the industry. Sam shares the most important points that anyone planning to start a business wishes to know. He discussed how to find the right manufacturer and supplier and how to build relationships with them. He generously shared the process of his business from manufacturing to delivery, how to manage SEO for an online business, how to find the right employees, and most importantly how to get customers and clients. As a bonus, Sam offered his advice to other entrepreneurs who are starting their own businesses. If you are thinking about starting your own business, or if you are already an entrepreneur, this episode is a must-listen. Samuel is the Founder and CEO of Sockrates Custom Socks, a company based in Boca Raton Florida which specializes in producing the highest quality custom socks at the fastest turnaround time. With over 4000 clients, Sockrates has emerged as the industry leader in its field with clients in the United States, Germany, France, Iceland, UK, Israel, and Canada. After graduating from the prestigious Schulich School of Business in Toronto, Ontario, Samuel worked for an Investment Banking consulting group where he was responsible for presenting research and findings to key C level decision executives within the banking industry around the world. Next, he became a partner of an established market research firm in Toronto where he consulted on studies for companies spanning from 50 million in revenues to the Fortune 500. With a keen eye for both the small details and big picture approach to business, Samuel is sought out for advice on various business topics such as business strategy, team leadership, business communication, marketing, and organizational culture. Visit Sam’s website: ​​https://www.sockratescustom.com/ Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo