Nobody Wants to Read Your Sh*t It's not that admissions officers (or readers, movie-goers, consumers) are mean or cruel. They are just busy. How can you reward your application readers for their gift of time and attention? By telling an interesting story. How do you do this with your MBA applications? Inspired by Steven Pressfield's book, Nobody Wants to Read Your Sh*t, Darren offers 3 pillars to frame your MBA story: concept, theme, and structure (hook, build, payoff). Darren also dissects 3 successful applicants' positioning through the lens of these core story elements. By choosing what to focus on, represent something bigger than yourself, and using a story structure embedded in our collective unconscious, you make your application more memorable, and easier for admissions to process. Episode summary, show notes and more at: http://touchmba.com/nobody-wants-to-read-your-shit Episode Sponsor When three MBAs struggled with student loans, they knew there had to be a better way – so they created one. Now, CommonBond is a leading student lender, saving members up to thirteen thousand dollars on MBA loans.   Learn more at http://CommonBond.co/TouchMBA   CommonBond Lending LLC, NMLS number 1175900