If video is king when it comes to marketing, how does the everyday horse business owner use it strategically—and without spending a fortune? Thankfully, there are myriad ways you can use video as part of your overall content marketing strategy. That’s why I’m excited for you to meet my guest, Mariah Hammerschmidt! As the Equine Network Video Project Manager as well as Supervising Producer of Horse Week and Icons by American Cowboy, Mariah works with a variety of equine businesses to help produce their videos. From brand anthems to social media clips, she’s done it all. This week she’s sharing her best tips to help you create a video marketing strategy for your business, so get your notepad ready! Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/88 FREE Guide to Get Started with Marketing → Stormlily.com/getstarted - - - Take the Reins:  1:1 Coaching for Equestrian EntrepreneursUsing my unique Saddle Up & Go framework, you'll create and implement a cohesive social media, email, and website marketing strategy so you can build connections online that lead to customers.? Get started at Stormlily.com/reins ?