As someone who has been in the horse business for more than 55 years, Mike Major, 2022 Road to the Horse World Champion, knows what it takes to build a business that’ll stand the test of time. In this episode, Mike is sharing a behind-the-scenes look at ✅ how he makes decisions in his business✅ what it looks like to pivot✅ and his best advice for fellow horse business owners.Learn from Mike’s experience so you can be intentional about how you’re building your own horse business.Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/81 Marketing Basics for Horse Businesses [FREE]→ Stormlily.com/getstarted- - - Take the Reins:  1:1 Coaching for Equestrian EntrepreneursUsing my unique Saddle Up & Go framework, you'll create and implement a cohesive social media, email, and website marketing strategy so you can build connections online that lead to customers.? Get started at Stormlily.com/reins ?