In this episode of Partnering Leadership, Mahan Tavakoli speaks with Aaron Hurst, Co-founder, CEO of Imperative, the peer coaching platform, Founder of the Taproot Foundation, and the author of The Purpose Economy. Aaron Hurst shares why in the purpose economy value lies in connecting to employees to purpose through serving needs greater than their own, enabling personal growth, getting a greater sense of meaning, building community, and having a more significant impact. Aaron also talks about the different purpose drivers and how leaders can better connect their organizations and teams with greater purpose.  Some highlights:- Aaron Hurst shares the biggest myths about purpose mindset- How purpose can be a competitive advantage- Impact of purpose on the individual, organization, and society- How to more effectively connect people with their purpose- Aaron Hurst on the different purpose drives for leaders- The role peer coaching plays in relating to individual purposeAlso mentioned in this episode:Brené Brown, Author of the books “Atlas of the Heart”, “You Are Your Best Thing”, “The Gifts of Imperfection”, and many moreConnect with Aaron Hurst:Aaron Hurst WebsiteAaron Hurst TwitterAaron Hurst LinkedInImperative Official WebsiteTaproot Foundation Official WebsiteConnect with Mahan Tavakoli:MahanTavakoli.comMore information and resources available at the Partnering Leadership Podcast website: PartneringLeadership.comConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website