Caleb Simpson is a content creator with millions of followers across Instagram, YouTube, and TikTok. His most popular video format is asking strangers what they pay in rent and if he can tour the place. He now makes up to $100,000 a month from brand deals and payouts from the platforms themselves. Last year when Caleb was trying to figure out what kind of content to make a fellow colleague gave him the advice to “make what you want to see” and almost a year later, Caleb has 7.1 million followers on TikTok, 1.1 million followers on Instagram, and more than 2 million subscribers on YouTube.   In this episode, Brad and Caleb discuss how influential the internet and social media can be, and how Caleb has used it to create his brand and success. Caleb is changing the game with viral real estate videos, learn in this episode how.   Bombs: We are ALL related. We should all strive to stay current and relevant within our culture. First step to success is START. Learn from people who know what they’re doing.   Reach out to Caleb for questions or comments at Caleb@CalebWSimpson.com and make sure to follow him @CalebWSimpson on the gram and YT! Watch the full video episode on Brad’s Rumble here: https://rumble.com/c/c-2544182  Watch the full video episode on Brad’s Youtube Here: https://bradlea.tv