Join Roland Frasier for another episode of the "Business Lunch" podcast, where he sits down with the dynamic and inspiring Lisa Vanderpump. Lisa shares her secrets to staying successful and relevant in the entertainment industry for over five decades. With a diverse range of businesses, including restaurants and a wine company, Lisa emphasizes the importance of authenticity and doing your research to find your unique niche. She opens up about her experiences working with celebrities like The Rolling Stones and Martha Stewart, and how staying true to yourself and treating others with humility has been key to her success. Discover how she adapted her businesses during the pandemic and found new ways to engage her audience!HIGHLIGHTS If you find a job you love, then you never have to work a day in your life.""Authenticity is absolutely key in business.""Always find out, bring your own vibe to it. Find out what people need and find out what you don't have in your area of expertise."TIMESTAMPS00:00 Introduction01:47: Biggest Takeaways 07:13: The One Special Thing13:00: Authenticity Is Key15:42: The Wine Industry 22:04: Shutdowns27:24: Working With Your Partner36:02: Vanderpump Dog Foundation 42:51: Writing A Book CONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier ?  https://msha.ke/rolandfrasier/Connect with me on social:? TikTok: https://www.tiktok.com/@rolandfrasier ? Instagram: https://www.instagram.com/rolandfrasier/? Facebook: https://www.facebook.com/RolandFrasierPage/? LinkedIn: https://www.linkedin.com/in/rolandfrasier/ Subscribe to Roland Frasier ?  https://www.youtube.com/channel/UCkHnnFgdaTCg8KBd7W_LGSw?sub_confirmation=1Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.You can also find other content by Roland on:The Business Lunch Podcast Youtube Channel ?