40 min listen
96. Focus on the scale that your customers can’t see, w/Land O'Lakes CEO Beth Ford
FromMasters of Scale
96. Focus on the scale that your customers can’t see, w/Land O'Lakes CEO Beth Ford
FromMasters of Scale
ratings:
Length:
31 minutes
Released:
Jul 25, 2023
Format:
Podcast episode
Description
Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jul 25, 2023
Format:
Podcast episode
Titles in the series (100)
How to find your big idea w/ Spanx's Sara Blakely by Masters of Scale