The Serra de Tramuntana mountain range in Mallorca, Spain is a UNESCO world heritage site under the ‘cultural heritage’ category. With centuries of rich history and multiple cultures shaping the people and physical landscape of the Mediterranean island it’s no wonder the mountain range and the communities that live around it boast some of the best festivals and outdoor recreation experiences. Join host Arica Sears and her guest Bartomeu Deya Canals as they discuss his family’s historic olive grove in Soller and their dedication to keeping traditions alive. His impressive background as the former Director of the Tourism Mallorca Board as well as his current role of economist and heritage consultant provide just the insight we need to better understand working with stakeholders to balance the tourism economy and community traditions. Only on ASPN.