Unlock the power of the 1% rule in multifamily investing with this insightful episode of the Jake & Gino "How To" Podcast. Watch as real estate experts Jake & Gino delve into the mechanics of the 1% rule and how it can serve as a crucial initial step in analyzing potential deals. In this podcast episode, you'll learn how the 1% rule — a simple yet powerful metric — can assist in evaluating whether a multifamily property's price aligns with its potential rental income. Jake and Gino will share how the rule has evolved in various market cycles, and why it should be just one component of a comprehensive buying criteria. But it's not all about the 1% rule! The duo discusses the importance of considering factors like property location, condition, and potential for renovation, offering invaluable insights into the nuances of multifamily investing. Whether you're a seasoned investor or just starting out, this video provides essential knowledge for making informed multifamily investment decisions. Join Jake and Gino as they explore this investment rule of thumb, providing examples from their own experiences to highlight its strengths and limitations. Don't miss the opportunity to learn from the experts! If you want to dig even deeper, visit jakeandgino.com/webinar to sign up for their upcoming webinar, and don't forget to check out the Multifamily Mastery 6 conference at jakeandgino.com/m6. Keywords: Multifamily Investing, 1% Rule, Real Estate Investing, Real Estate Education, Multifamily Properties, Jake and Gino, How To Podcast, Investment Strategies, Multifamily Mastery, Real Estate Market Cycle. We're here to help create multifamily entrepreneurs... Here's how: Brand New? Start Here: https://jakeandgino.mykajabi.com/free-wheelbarrowprofits Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster? Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors) ?https://jakeandgino.com/apply About Jake & Gino Jake & Gino are multifamily investors, operators, and mentors who have created a vertically integrated real estate company. They control over $250M in assets under management. They have created the Jake & Gino Premier Multifamily Community to teach others a simple three-step framework for investing in multifamily real estate. Connect with Jake & Gino on the social media platform you are most active on: https://jakeandgino.com/link-tree/