My guest this week has a genuine passion for people and was focused on financial services before the term ‘digital transformation’ even existed. EngageSmart President of Enterprise Solutions Kevin O’Brien is a true leader in payments.For those of you who may not know, EngageSmart is a SaaS platform focused on simplifying the customer and client experience. Their main verticals include health and wellness, utilities, insurance, customer finance and tax, while their goal is to create a more streamlined experience for their clients that look to engage their customers largely through payments. SimplePractice is a proprietary solution that caters to the behavioral health space with a virtual software solution capable of managing scheduling, payments and all the tasks in between. DonorDrive supports the non-profit space, while HealthPay24 helps health systems, physician groups and dental practices. And finally, InvoiceCloud is their largest digital solution targeting online bill pay in the utility, insurance, and customer finance space. Tune in to hear him talk about his journey to the role of President of Enterprise Solutions, including where he sees the industry going in the next 2 to 3 years as it relates to online bill pay adoption and the Amazon-like experience every customer is looking for. We also talk about what we can do as an industry to capture the non-digitally native population, as well as the variance in adoption rates from vertical to vertical.