When Peter and Jason discovered that there was a museum dedicated to failure, their response was of course… Really, no really?
 
They both began to ruminate about their own failures and the relationship between failure and innovation, so they turned to Swedish psychologist and innovation researcher, Dr. Samuel West for more insight.
 
Dr. West is the curator of the Museum of Failure, a collection of over 150 failed products and services from around the world. This rare collection includes flops designed by world famous companies like Colgate’s Beef Lasagna. And if anyone could make Jason and Peter feel better about their failed T.V. show… Bob Patterson… it should be Dr. West.
 
During their conversation you’ll hear:

The worst thing Anthony Bourdain ever ate.
The beloved American beverage considered disgusting by the rest of the world.
Why Procter & Gamble invented the phrase ‘anal leakage.’
Jason’s notorious McDonalds fail.
The secret reason Oreos come in so many crazy flavors.
The small-bladdered golf enthusiasts dream accessory.
The automotive failure that featured a Frank Sinatra TV show & a female genitalia-like grill.
The “Failure Paradox”.
Silicon Valley’s “fail fast” ethos.
And you can take the Failure quiz!

 
WATCH Jason’s McDLT Commercial (not cringy at all.)
 
Learn more about Dr. Samuel West.
Online: MuseumofFailure.com & DisgustingFoodMuseum.com
Instagram, Twitter & Facebook: @museumoffailure
 
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