Why is it that some experts are broke as entrepreneurs? And why does it seem as though a lot of stupid people are the ones getting rich? Understanding what it takes to influence and create an impact in this online world takes more than just being an expert in your field. It takes the ability to know when to collaborate with someone who may be smarter than you at marketing. It takes introspection to know when it's time to learn the basics of another industry so that you can apply your skills there. In the battle of expert versus influencer, Rudy is showing us the way forward in terms of collaboration, as well as individual pursuit, by drawing on his years of experience thinking outside the box and knowing that sometimes to get to that level of 'expert' will just take too damn long. Whether you are an aspiring influencer or expert, you need each other. And you, personally, always need to be looking to improve your skillset in the areas in which you aren't that strong. How you do that is today's red-hot topic. Welcome to Wonderland. Let's get busy Red Life Living!  "Just being an expert, or just being excellent, sadly isn't good enough." ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE!  - https://m.me/rudymawerlife In This Episode:What level of skills do you need to become an expert? How do you pivot from being an expert to a marketer?Understanding your responsibility to share your knowledgeKnowing when to collaborate as an expert or influencerWhy 'best known' beats 'best'Finding the right experts to work with long-termAnd so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer