? SUBSCRIBE to my podcast Listen Up! Midlife Conversations  Apple: https://bit.ly/MidlifeConversationsApple  Spotify: https://spoti.fi/3U8BYD1  In this episode, you will learn:  ✅ Tips on building a social media brand in midlife ✅ What is the best makeup routine for women over 50 ✅ How to overcome "meno-hell" and get off the pill Get ready for a fun (and should I say fiery?) midlife conversation with the fabulous Jenn Reed. Our meeting on Instagram was pure fate. She's the hype girl for midlife and truly inspires me. Her videos are funny, engaging, and so relatable, covering everything from fashion to makeup tips. What sets her apart is that she built her brand doing what she loves, especially during this pivotal time in life. Don't miss out on our conversation. It's an opportunity to get to know Jenn better, and I guarantee you'll quickly become a fan.  [00:00:37] Becoming a social media influencer in midlife. Jenn reveals why she's not a huge fan of the term influencer. However, what she embraces is the gift of being able to share what she's learned throughout her journey. A 52-year-old mama who's built businesses in line with fitness and nutrition coaching, she helps many others overcome "menopause hell." [05:29] There is absolutely no age limit on a woman wanting to look and feel her best in midlife and beyond! So many women over 50 feel like life is over. They feel like their best years are behind them. We can relate because we've been in that place ourselves.  [10:13] The super in-the-moment inspired and original videos always make the best content. Natalie says you can't go wrong by being genuine. Sometimes the most thought-out and planned are never the ones to do well, but those that are just in the moment do best because they connect better with people. [11:50] With hormonal changes during menopause, our skin undergoes transformations that make our go-to makeup less effective. (It's a frustrating experience, and we all can relate to it.) But there's a silver lining! Jenn recommends cream makeup as the ultimate solution to our dilemma.  [13:50] Overlined lips and crazy big eyelashes? As we age, we must focus on subtlety in our beauty routines. Midlife makeup, according to Jenn, should emphasize our natural beauty. It is the way to go.  [00:17:09] Makeup to make the face look lifted. Jenn recommends how to recreate dimension in the face by using contour. A simple, paint-by-numbers makeup line designed for mature skin that can be blended and applied all in 5 minutes. ---------------- Jenn Reed After spending 15 years with a Fortune 500 company & climbing the corporate ladder, Jenn pursued a very important job - being a mom! While it was the most rewarding and fulfilling role, it was not financially lucrative. Jenn's passion for wellness and fitness led her to a career where she could earn a living while helping others achieve better health.  Currently, she's a global beauty entrepreneur who focuses on helping women over 50 feel amazing. She firmly believes that age should never hold you back from looking and feeling your best, especially in midlife and beyond. Connect with Jenn:  Facebook: https://www.facebook.com/thejennreed/ Instagram: https://www.instagram.com/thejennreed/?hl=en #midlifecoach #midliferevolution #midlifebeauty