We often believe that competency, intelligence, and experience define a great leader, but the greatest leaders lead through love.   Creating and leading a company takes passion and purpose. Leaders can build anything from scratch, but success would be impossible without their love for their craft and their people, including themselves.   In this episode of the Fifth Dimensional Leadership, I interview Stefan Durina, CEO and Founder of Beneko. Stefan Durina is a serial and worldly entrepreneur who has been building e-commerce businesses worldwide since 1998, reaching 500M€ GMV & 2M Consumers. He has been bankrupt twice, in love three times, and a father four times.   He’s also a Cross Border eCommerce Pro since 1998, Problem Solver, Deep thinker, Advisor, and Profitable Businesses Founder, Investor, and Collector of Best Practices. Stefan has founded & managed companies with 200+ Employees, 500M+ Euros turnover, and done Business in 4 continents and 20+ countries.   In our conversation, Stefan Durina talks about the importance of love in building businesses and learning through experiences: The power and trade-offs of an entrepreneur The causes and implications of over-consumerism How reusing and recycling products connects us Discovering and learning the world through experience How emotions bring depth of your experiences Quotes “Creating something from nothing, and seeing people use it and think it’s good is very attractive.” - Stefan Durina   “Entrepreneurship is about failing many times, breaking many things, but finding your way to thrive.” - Stefan Durina   “The information you read in books is nice to have, but you can also leave it, try it, change it, or experiment with it.” - Stefan Durina   “Success means moving forward to your big dream step by step.” - Stefan Durina   “In the end, there is only one emotion; it’s love. Everything else is just a shade of love.”- Stefan Durina   “If you go with your heart, it’s always a good choice.” - Stefan Durina   Did you enjoy this episode? Make sure to follow the show so you can get notified of new episodes.    If you have 2 minutes, I'd highly appreciate it if you could leave me an honest review on Apple podcasts!