Blitzscaling is often associated with high-tech companies in Silicon Valley, but the principles can be applied to organizations of any size, and at any stage. Incumbents can adopt strategies to outdistance their competition and create strong, lasting competitive advantages. Greylock partners Reid Hoffman, Sarah Guo and Blitzscaling co-author Chris Yeh share advice for established companies looking to apply blitzscaling techniques, defense strategies for leaders facing blitzscaling competitors (such as startups), and steps to responsibly blitzscale.

This episode of Greymatter is the fifth in a five-part series on “blitzscaling” where general partners from Greylock discuss their experience building tech companies from startup to scaleup. The themes of these episodes are covered in Chris and Reid's new book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies. You can listen to the other episodes in the series, here.