Building a photography business is in itself a work of art and creativity - no two businesses look exactly the same. What I love about that is that it means we can all build our businesses to fit our lives. On the flip side, not having a clearcut path can make it difficult to strategize and grow. Elin Arganun is a new-ish photographer. She's been in business for just over a year now, but her story is somewhat unusual in that she came into the business of photography from a business background and with a ton of research about how she wanted to run her photography business under her belt.Today she's joining me to talk about how she set her business to be profitable from the start, and how that helped her avoid some of the growing pains new business owners often feel. I love Elin's story because while it's inspirational, it's also incredibly grounded and relatable. If you're in need of a good dose of motivation and encouragement, this episode will be the pixie dust you are looking for.  Watch the Simple Sales Masterclass where Annemie teaches the 6 steps to running a profitable, sustainable photography business you love. Join the TCBTH Facebook Group - a supportive, business-focused group for photographers. Leave a review!