Over the last few years, news media organizations have become increasingly controversial. Polarizing political perspectives and fierce competition for market share has turned a once-trusted public service into a battleground for our attention. Unfortunately, this can have a negative impact on giving and philanthropy, as stories about these topics often have a short shelf-life in an industry that is constantly vying for our audience. In this week's episode, learn how you can use the never-ending "BREAKING NEWS" cycle to your advantage in order to create a deep impact.______________________________________________________Start your Micro-Philanthropy journey today through the free course: https://www.udemy.com/course/micro-philanthropy_paycheck/Password: micro-philanthropy______________________________________________________Watch the podcast on YouTube: https://youtu.be/Agv1ZKCNdGo