In this episode, Gary discusses how using teeth whitening as a gateway service can attract new patients to your dental practice, build trust and credibility, and introduce them to other cosmetic procedures and preventative care. Teeth whitening is a safe, effective, and affordable way to achieve a brighter smile. Using it as a first step, you can create relationships with patients beyond just one appointment. Tune in to learn more about the benefits of using teeth whitening as a gateway for other dental services.