Some memberships need great video content. Others need a complex email campaign. Some need entirely unique elements.
All memberships need a website.
So how do you go about it? Do you hire in a professional or do you do it yourself?
It’s one of the biggest questions you can ask as you launch your membership, so I got together with two of the finest web designers I know to dive into the best approach for membership owners.
Martin and Lyndsay, owners of Jammy Digital and Make Your Mark Online, are web design experts and join me on this episode of The Membership Guys podcast to give some advice you might not be expecting…
Essential Learning Points:
Why it’s often better to make your own website
When it’s better to hire a professional
How to hire the right web designer
What the right web designer looks like
Our own experiences where DIY websites helped our businesses grow and paying a designer would have hampered us

 
Important Links & Mentions:
https://jammydigital.com/ (Jammy Digital)
https://makeyourmarkonline.net/ (Make Your Mark Online)
https://www.membershipacademy.com/ (The Membership Academy) – where you can access our membership site theme, Memberoni
https://www.themembershipguys.com/niche/ (Why Membership Site Owners Need to Niche Down (And STAY Niched))
https://www.facebook.com/groups/membersitemastermind/ (Membership Mastermind from The Membership Guys) (Facebook group)

 
Key Quotes:
“Unless you’re at a certain point financially and in terms of your understanding of your business, it’s not worth paying a web designer.”
“It’s rare that we find a web designer who charges a small amount and can do a good job.”
“Some people say they’ve taken 12 or 18 months trying to get their website done and it’s a complete waste of time, because they’ve not been bringing money in.”
“You don’t want to be investing cash unnecessarily without making it first.”