The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. During this episode, Dr. Robert Redfield discusses the health of the United States public health institution, which he believes is grossly underfunded and damaged in the wake of the COVID pandemic. Moreover, Dr. Redfield believes that the biggest societal risk we face is an avian influenza, which is likely to have a much higher mortality rate than the COVID pandemic. Our conversation also touches on ways to prepare societies for the next pandemic, as well as Dr. Redfield’s perspective on damage to public trust. Resources: Robert Redfield AM LLC: Empowering Community Health Leaders with Innovative Solutions The Great Influenza: The Story of the Deadliest Pandemic in History by John M. Barry Link to full show notes and resources https://information-professionals.org/episode/cognitive-crucible-episode-127 Guest Bio: Dr. Robert Redfield has had a distinguished career in service to the United States. Most recently, Dr. Redfield was the director of the Centers for Disease Control and Prevention from 2018 - 2021. He also served in the Army medical service as a physician and medical researcher before retiring as a Colonel in 1996. Dr. Redfield is currently the senior medical advisor to AM LLC. AM empowers leaders and communities with innovative solutions and insights to deliver mission critical services to address a variety of global and local public health challenges. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn. Disclosure: As an Amazon Associate, 1) IPA earns from qualifying purchases, 2) IPA gets commissions for purchases made through links in this post.