This is episode 34 of the Leaders in Payments podcast and Richie Serna, the CEO and Co-Founder of Finix is our special guest this week.  I’m honored to have Richie on the show this week. Richie was born and raised in California and was the first in his family to go to college. He received his bachelors degree in political science at Harvard and started his career in management consulting. Finix is a payments infrastructure provider that allows software companies to embed or integrate payments into their software which provides a better user experience and adds a new revenue stream – basically allowing them to transform their business models.  Richie has several interesting stories during the episode including things about the “hacker house” and the naming of the company. Richie has a great passion for people – from his customers to his employees. This is an episode you don’t want to miss.www.finix.comwww.leadersinpayments.com www.podcast609.com