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007: Lead Generation to Fill Your Profit Pipeline

007: Lead Generation to Fill Your Profit Pipeline

FromThe Affluent Creative


007: Lead Generation to Fill Your Profit Pipeline

FromThe Affluent Creative

ratings:
Length:
45 minutes
Released:
Nov 7, 2022
Format:
Podcast episode

Description

Most creatives tend to go job to job, project to project, and client to client without any sense of a waitlist or a queue. This usually ends up feeling like a rollercoaster of cash flow and profits in your business. And while a rollercoaster ride is always exciting at an amusement park, it is much less enjoyable when it comes to your business model. The last thing I want is for you to feel overwhelmed by an incessant flow of projects without time to manage them all or, on the flip side, worried about where your next project will come from.    That’s why in today’s episode, we are diving into how lead generation can help you fill your profit pipeline without becoming overwhelming or unmanageable for your creative process. Having a project pipeline and building it on a continual and consistent basis eliminates the rollercoaster and puts you squarely in charge of the projects and the clients that you're working with and the timeline that you're working with them on.    I am not asking you to overload yourself and I do not want you on the fast path to burnout. Instead, I want you to feel in control of the projects that you take on, when you take them on, and why you are taking them on. And that does not mean sacrificing your steady workflow (and, importantly, your cash flow) either! So, grab a pen and paper and tune in for my best-researched and proven strategies for generating project leads and designing a practical process for managing them which will benefit both you and your client.   In this episode, you will hear: What a profit pipeline is and why you need one How to create a paid VIP waitlist for clients Various lead generation strategies to seek out clients you will most benefit from working with The importance of connecting and building relationships with clients How partnering for profit can help you increase your client market and gain new opportunities   Subscribe and Review Have you subscribed to our podcast? We’d love to welcome you to our creative community, if you haven’t yet subscribed. We’d truly appreciate it if you drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and spreads the word about the podcast.   Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, LinkedIn, and TikTok @MelissaGalt   Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
Released:
Nov 7, 2022
Format:
Podcast episode

Titles in the series (86)

What if you had a business coach who was a creative just like you, and could ask them about how they built a successful business they love? That’s what we do each week on The Affluent Creative. Hosted by Melissa Galt –– award winning business coach, marketing consultant, and interior designer with over 3 decades of creative experience –– every episode is an in-depth look at how to create systems and processes, increase your confidence, and build a quality team to support you. The goal is to give you the information and resources you need to avoid being overworked and undervalued, and help you earn more in less time with less stress.