Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

077: Getting Published To Get More Ideal Clients

077: Getting Published To Get More Ideal Clients

FromThe Affluent Creative


077: Getting Published To Get More Ideal Clients

FromThe Affluent Creative

ratings:
Length:
27 minutes
Released:
Mar 11, 2024
Format:
Podcast episode

Description

Ever wondered how the splash of recognition from a published piece can rain new clients into your creative business? Getting your work published can be a gratifying ego boost, but it’s also crucial for securing more clients by getting your name and work out there in the wild. Today, I’m revealing the blueprint for harnessing the power of print and digital media to attract your ideal clientele.  In our latest episode, we unpack the art of picking the perfect publications that align with your audience and I share the secret sauce for building relationships with those all-important industry insiders—photographers, stylists, and editors—who can help put your work in the limelight. You’ll get the lowdown on assembling a knockout media kit and curating a press page that will have your website visitors buzzing with excitement.  It's time to think beyond the likes and shares of social media. I’m laying out strategies for maximizing your PR success, ensuring your featured work has a life beyond the initial buzz by mailing reprints to a well-chosen list and embedding media mentions into every facet of your brand's presence. And keep your ears perked for my conversation with Molly Schoneveld from Storyed PR, who'll be joining us in a later episode to further demystify the PR game for creatives seeking affluent success. Together, we’ll craft your path to visibility and prosperity in the creative world. In this episode, you will hear: Where to get published for your ideal clients The pros and cons of traditional PR versus self-publishing What you can do to maximize your exposure once published Tips for crafting a successful distribution plan for your publication How to create your own media kit for micro-influence opportunities What to put on your website press page Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
Released:
Mar 11, 2024
Format:
Podcast episode

Titles in the series (84)

What if you had a business coach who was a creative just like you, and could ask them about how they built a successful business they love? That’s what we do each week on The Affluent Creative. Hosted by Melissa Galt –– award winning business coach, marketing consultant, and interior designer with over 3 decades of creative experience –– every episode is an in-depth look at how to create systems and processes, increase your confidence, and build a quality team to support you. The goal is to give you the information and resources you need to avoid being overworked and undervalued, and help you earn more in less time with less stress.