The one where Ted chats with Erik from Vail Resorts about:Turning Whistler into a global brandHis early entrepreneurial days in Mont Tremblant starting a white water rafting businessE-comm & Reservations: what's changed and what remains the sameThe Vancouver 2010 Winter OlympicsHis experience at VAIL and how to scale brand experienceHis favourite book if he were ever trapped in a deserted ski cabinSign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.Subscribe to our Marketing News Canada Magazine coming this November 2022!Subscribe today and receive 50% off a one year subscription to our printed magazine. Our first edition will be released this Fall 2022, followed by our second edition in Spring 2023. To receive your 50% discount, enter the coupon code: MNC-MAG-50 during checkout.Subscribe Now!Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-programFollow Marketing News Canada:Twitter - twitter.com/MarketingNewsC2Facebook - facebook.com/MarketingNewsCanadaLinkedIn - linkedin.com/company/marketing-news-canadaYouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNwWebsite - marketingnewscanada.com Follow Ted Lau: LinkedIn - https://www.linkedin.com/in/ballisticarts/Website - https://www.ballisticarts.com/ Follow Erik Austin:LinkedIn - https://www.linkedin.com/in/erik-austin-82a1a51/Website - http://www.vailresorts.com/Corp/index.aspxAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy