When growing and branding your own private practice, you may want to take advantage of the digital age by establishing your website to attract potential clients. If you don’t have a website yet, you’ll find today’s topic handy as Doctor TK shares with us the 5 steps to make our websites simple. Make sure to have your pen and paper ready as we learn the foundation of increasing our leads online by knowing the basics.

 

Podcast Goals:
Learn the 5 basic steps of what to incorporate in your website

Increase your potential clients by including the important contents to your page

Get some tips from Doctor TK’s own website


 

Episode Timeline:
 

Step#1:  The Main Page / Home Page [02:00] 


Why should we include a high-quality picture of ours in the home page? [02:09]


Summary of items to put in the home page [03:48]


What is an opt-in form and where to put this? [04:23] 


Step#2: The About Me / About Us page [05:42] 


Highlights that will attract potential clients [06:25]


Why Doctor TK divided her website up into 5 pages  [07:31] 


The bounce back feature [08:00] 


Step#3: The Services page [08:18] 


The importance of creating a framework [09:02] 


Step#4: The FAQ page [09:53] 


Why Doctor TK no longer puts the price of therapy in her page [10:08] 


Steps#5: Contact page [12:34] 


Podcast recap [12:25] 


Bonus tip [14:00] 


Take the Private Practice Quiz [14:43]


 

 

Standout Quotes from Doctor TK:
“You want to brand yourself in the direction that your business is moving up to, not currently where you are” [01:33] 

“A picture is worth a thousand words and a lot of people are more attracted to videos. So, if you only have a logo, does a potential anxiety client want to click around to see where your photo is? Probably not.” [03:02]  

“In order to grow your business, you have to capture leads and leads are potential new clients” [04:57] 


 

Resources Mentioned:

Doctor TK’s website 

Take Private Practice Quiz 

Join The Dope Therapist Tribe

Join the Dope Therapist Circle 


 

Upcoming Events: 
Las Vegas Branding Mastermind Retreat - Learn More Now

 

Connect:
Find | Doctor TK

On Instagram: @DoctorTKPsych

On Facebook: @DoctorTKPsych

On Pinterest: @DoctorTKPsych

On Youtube: @Doctor TK

 

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