On the 313th episode of The Copywriter Club Podcast, Todd Brown makes an entrance on the show. Todd is an expert marketer with over 15 years of experience and in this episode, you’ll find out how he went from making $8.50 an hour as an overworked employee to creating a sought-after marketing approach other experts utilize in their own direct response marketing campaigns.

The conversation goes a little like this:

Where Todd got his start in the direct response marketing industry.
What he learned about discipline as a bodybuilder and how he carries it into his everyday life and business.
The importance of consistency and why it wins every time.
His perspective on discipline and how anyone can add it to their toolkit.
The double-edged sword of hiring a team.
His shift from marketer to entrepreneur and how it changed the game for his business growth.
What is marketing really?
How to use Todd’s E-5 method for marketing campaigns and to grow a thriving copywriting business.
Two ways to bulletproof your copywriting business and NOT become a commodity.
The easy way to compete against AI software.
Can you create a valuable USP in a saturated market?
Why you should interrogate your own processes and how to justify it to your audience.
How to be seen as the genius in the room by solving problems.
An inside look at (THE) Todd Brown’s life + a handy book recommendation.
Business and life lessons he’s taken from fatherhood with two daughters.
The only swipe file you’ll need for the rest of your career.

Do not hesitate to press play on this episode.








































The people and stuff we mentioned on the show:
The Copywriter Think Tank
Kira’s website
Rob’s website
Get on Todd's Swipefile Waitlist
Todd's website
The Copywriter Club Facebook Group
The Copywriter Underground
Free month of Brain.FM
Episode 24 with Roy Furr
Our episode on Roy Furr's podcast

Full Transcript: