In today’s fast-paced world, our attention spans are shorter than ever. Trying to compete in the marketplace of attention is daunting, leaving many rescues feeling unheard.Amy Hofer, Founder and President of A Pathway to Hope, joins us today to discuss the critical role narrative writing plays in the success of their fundraisers.A Pathway to Hope is a rescue dedicated to the rehabilitation and adoption of abandoned dogs and cats with a focus on special needs cases.Topics include:- The transformation of A Pathway to Hope- Making tight budgets work- Tips for telling a compelling story- What changed during COVID- Cole's story- And other topicsResources Mentioned:http://www.apathwaytohope.org/CUDDLY Blog: https://bit.ly/3DTsUZNWant to connect with us? Follow us on social media!Email – podcast@cuddly.comInstagram @welovecuddlyTwitter @welovecuddlyFacebook @welovecuddlyhttps://cuddly.com