The PlayStation 5 has officially been revealed and Sony showcased a diverse library of software from first party and third party partners. With games like Demon's Souls and a digital-only PS5 now confirmed, it is clear that Sony is approaching their holiday 2020 launch with laser focus and are ready to challenge Microsoft for the next-gen crown. We discuss how Microsoft can respond to Sony and if Sony's recent wave of announcements has given them the edge of marketing momentum. Sony has shown the future of gaming and that future is now.