Dr. Jason Howard, PhD is a Medical Science Liaison at Sanofi/Genzyme, where he provides field support for a metastatic prostate cancer treatment (cabazitaxel) and a squamous cell skin cancer treatment (cemiplimab). Prior to joining Sanofi, Jason worked at a Baltimore-based biotech startup called Vaccinogen, where he was co-inventor of the investigational cancer vaccine Oncavert. In this episode, we discuss the role of medical affairs in biotech & pharma, how to acquire & manage relationships with key opinion leaders (primarily physicians), how information collected in the field informs a biotech’s business strategy, and the emerging role of social media in assessing how the market responds to new drug approvals.Hosted by Joe Varriale and Roshan Chikarmane.