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Why Big Ideas Fail To Scale—And How To Fix It With John List

Why Big Ideas Fail To Scale—And How To Fix It With John List

FromBig Brains


Why Big Ideas Fail To Scale—And How To Fix It With John List

FromBig Brains

ratings:
Length:
28 minutes
Released:
Feb 17, 2022
Format:
Podcast episode

Description

Solving problems like poverty, education inequality or discrimination require policy interventions that can scale, but they rarely do. Why do some scale, while others have little success? It's not luck, it's not skill, it's actually a scientific method—at least, that's how Prof. John List describes it.

A world-renowned economist at the University of Chicago, List has helped scale some big policies and technologies as a former White House chief economist and the chief economist for both Uber and Lyft. Through his experience, he's observed a thing or two about what not to do.

In his new book, The Voltage Effect: How To Make Good Ideas Great And Great Ideas Scale, List lays out five key factors that people should consider when thinking through any idea, policy or product. He explains how shifting from policy-based evidence to evidence-based policy can solve some of the world’s more pressing issues.
Released:
Feb 17, 2022
Format:
Podcast episode

Titles in the series (100)

We tell the stories behind the pioneering research and pivotal breakthroughs reshaping our world. Produced out of The University of Chicago. Winner of CASE "Grand Gold" award in 2022, Gold award in 2021, and named Adweek's "Best Branded Podcast" in 2020.