Episode Summary: Which arguments against new housing are most effective? Residents were asked how they felt about a hypothetical housing development proposed nearby, then told about the concerns of some of their neighbors: traffic congestion, neighborhood character, strained services, or developer profit. Surprisingly, the developer profit argument was the most effective at reducing support for new housing, although opposition declined when residents were informed that the developers also provided community benefits with their projects. Paavo Monkkonen of UCLA joins us to discuss these and other findings from his research.