We are a food business and we use food business related terms. One of the ways business school educated people reveal how little they know about the food industry is they use generic business terms like "prime cost" or "margin" or "mark up". When they actually mean food and labor cost, gross profit, menu price. 
Got questions about the industry? Get on my schedule for a free no obligation call. https://calendly.com/bill_moore/fttg-introductory-coaching-call
Check out the best Food Truck group on Facebook https://www.facebook.com/groups/FoodTruckTraining
Brand new to food trucking? Check out our training course that comes with 8 hours of one-on-one training.
https://www.moorebetterperformance.com/food-truck-101.html
For old school folks that like reading books I have you covered as well with a 300 plus page textbook and an optional study guide.
https://www.amazon.com/gp/product/1697684467
We have video training on our YouTube channel.
https://www.youtube.com/c/foodvendorreality
Support the pod with a monthly donation.
https://anchor.fm/food-truck-training/support
Or offer one time support here.
https://www.moorebetterperformance.com/store/p7/10_Minute_Food_Truck_Training_Pod_Cast_Support.html

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Support this podcast: https://anchor.fm/food-truck-training/support