Here in 2021, Figma is a web-based design platform used by Uber, Deliveroo, and Bulb that's challenging the likes of Adobe and Sketch. Forget Unicorn status after Figma has received significant VC investment and also has a heavy-weight $10BN valuation. But what is the story behind Figma? Pierre Berlin shares the story and Figma's ambitions for growth in the UK and beyond, including expansion plans, hiring plans and new tools on the horizon, and the critical milestones made in the region to date. We also discuss reinventing remote collaboration and empowering diversity in design. I learn more about the new business model of design, how it's accelerated during the pandemic, and why design differentiates brands across every sector. We also discuss the USP of web-based tools which are enabling true remote collaboration across all locations, operating systems, and platforms – and why diversity is so important.