Michal Magdziarz, CEO and co-Founder of DeepCrawl, the technical SEO cloud-based platform, joins me on the podcast. Michal has spent the last 15 years in the SEO and web business industries, and the last nine years with DeepCrawl. Currently, he leads business strategy and growth while steering the company through a dramatically changing industry. Michal has a unique background in the tech industry and has seen the 100M websites grow to almost 2 billion. Today he shares how he has seen web services evolve over the last decade. We also discuss why the web is far more complex and dynamic now, why brands need to adapt and how brands can be using SEO to accelerate growth and mitigate losses.