Matthew Lunn is the CEO of the Nursery & Garden Industry of WA (NGIWA), as well as the Executive Officer for the Landscape Industry Association of WA (LIAWA). In this episode, we talk about how to differentiate yourself from the crowd by becoming a professional landscaper, as opposed to an ordinary one. Some of the topics we touch on include being water-wise, the benefits of joining an industry association like LIAWA, and not being a “cowboy”.Check out LIAWA’s website, become a member, learn about the water-wise program, or find an associated landscaper.Also check out NGIWA’s website.Visit our website, where you’ll find heaps of educational blog articles on the topics of plant identification, a few common exotic and native plant families, subfamilies and genera, basic plant biology, and much more.Follow us on Twitter, join our Facebook group and subscribe to our email list on our website so you can learn more and stay up to date with what we’re doing.Matt mentioned that it's not a good idea to only seek out the sort of information that you want to hear, because you'll miss out on information that you wouldn't normally seek out, so make sure you check out all of our other episodes! ;)