In this episode of Euromonitor International’s Travel Leaders Podcast, we talk to Casey Hanisko, President of the Adventure Travel Trade Association about how the association is helping destinations and adventure tour operators navigate and rebuild after COVID-19. We discuss what the new normal will be in terms of consumer expectations and operational protocols. Finally, Casey shares her thoughts and hopes for a brighter future where travel experiences become more customer-centric with reduced impact on local communities and the environment thanks to advances in technology.