9 min listen
The Business Environment in Sub-Saharan Africa
The Business Environment in Sub-Saharan Africa
ratings:
Length:
8 minutes
Released:
Jul 16, 2015
Format:
Podcast episode
Description
Once only considered for its natural resources, Africa has become an economic driver since the global financial crisis. Sub-Saharan Africa is home to a young and growing population, a vibrant consumer market, and an increasing mobile connected population. Companies considering expansion to Sub-Saharan Africa need to be mindful of distribution challenges, the evolving African market and the lower discretionary income of the average African consumer.
Released:
Jul 16, 2015
Format:
Podcast episode
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