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Ride and Talk - #16 Developing the Future

Ride and Talk - #16 Developing the Future

FromRIDE AND TALK - THE BMW MOTORRAD PODCAST


Ride and Talk - #16 Developing the Future

FromRIDE AND TALK - THE BMW MOTORRAD PODCAST

ratings:
Length:
19 minutes
Released:
Mar 25, 2020
Format:
Podcast episode

Description

It’s fantastic that BMW Motorrad’s top management likes to join customer events like the Int. GS Trophy and ride with all the participants. While we were in New Zealand in February, we caught up with new head of BMW Motorrad development Christof Lischka, who rode the entire Trophy with BMW Motorrad boss Markus Schramm, head of design Edgar Heinrich, and head of marketing and product management Ralf Rodepeter.

As well as being a top rider (motocross, enduro and rally) Christof is really looking forward to building on BMW Motorrad’s successful product development of recent years, so gave us some really interesting insights into life behind the scenes in future vehicle development. Enjoy the listen!

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Released:
Mar 25, 2020
Format:
Podcast episode

Titles in the series (75)

Welcome to the BMW Motorrad podcast – a new podcast about the world’s best bikes, the people who ride them, and the incredible places these bikes allow us to reach. Join Andy Dukes as he delves deep into the world of BMW Motorrad for amazing behind-the-scenes stories and unique insights from brand experts, ambassadors and the most passionate global riding community you’re ever likely to meet.