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    Creating Ideas that Influence: Jonah Berger, Wharton

    Creating Ideas that Influence: Jonah Berger, Wharton

    FromThe Gartner Talent Angle

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    Creating Ideas that Influence: Jonah Berger, Wharton

    FromThe Gartner Talent Angle

    ratings:
    Length:
    43 minutes
    Released:
    Oct 22, 2016
    Format:
    Podcast episode

    Description

    Jonah Berger is on to us.  We're social creatures that, almost robotically, respond to cues and narratives.  His work on Contagious and Invisible Influence gets to the heart of why some ideas and products go viral and others don't and how to uncover hidden "influence hacks" that shape culture and drive behavior.     
    Released:
    Oct 22, 2016
    Format:
    Podcast episode

    Titles in the series (100)

    The Gartner Talent Angle podcast is a new and exciting approach to talent management. Every month, we’ll talk with those on the forefront of HR innovation — innovators, academics, HR professionals, economists, coaches — to explore the most interesting and cutting edge ideas in the world of HR and people development. Join us as we reimagine talent.