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#308 Mary Helen Rogers of ISPA on Better Sleep with Better Sleep Products

#308 Mary Helen Rogers of ISPA on Better Sleep with Better Sleep Products

FromThrough the Noise


#308 Mary Helen Rogers of ISPA on Better Sleep with Better Sleep Products

FromThrough the Noise

ratings:
Length:
50 minutes
Released:
Oct 30, 2017
Format:
Podcast episode

Description

We've all heard eight hours per night is the ideal amount of sleep to strive for -- and while some need less and many need more -- the quality of sleep we are able to get is heavily dependent on the surface on which we sleep. To find out more about spending one-third of our lives in a way that benefits all of our waking hours -- particularly for the new parents that host and listen to the show -- we invited Mary Helen Rogers of the International Sleep Products Association for a chat. Founded in 1915 by mattress manufacturers to combat fraud, ISPA has been protecting consumers and those same manufacturers for over 100 years. Though repulsive, it was not uncommon for people to put a new cover on old mattresses and resell them as brand new to unsuspecting and tired sleepers. Still occasionally a problem today in the used mattress world, the work of the association has largely conquered one of the most disgusting problems vexing the sleeping world. While their membership is comprised of the makers of mattresses and all of their components, they also run the Better Sleep Council which is their consumer-facing arm. Check out this episode with Mary Helen Rogers for a more informed and sounder sleep. Bio: Established in 1915, the International Sleep Products Association (ISPA) has been committed to supporting the mattress industry through active public policy, public affairs, and education initiatives. It has grown to represent the full bedding industry on a host of commercial, health, safety and environmental issues, and serves to provide a positive image for the sleep products industry. ISPA’s mission is to lead and advance the interests of the sleep products industry. With over 20 years of progressive sales, communications and marketing experience, Mary Helen Rogers currently serves as the VP Marketing and Communications for the International Sleep Products Association (ISPA) and its consumer education group, the Better Sleep Council (BSC).
Released:
Oct 30, 2017
Format:
Podcast episode

Titles in the series (100)

The world is fast, ever-changing, and unpredictable. We stand across climate change, technological advancements, fragile economies, market trends, changing regulations, and now a pandemic. The key to survival and success is adaptation. We sit down with the passionate leaders of innovative companies and nonprofits that want to change the world, with fascinating authors who expand our minds, and with association heads who give us a clear picture of their industries. We cut Through The Noise and find out what makes them special, how they survive, what risks they take, what obstacles they face, how they build success. Adaptation is at our core.