This week we're going to publish an episode every day, discussing what you need to know to optimize your SEO efforts, to reach business partners and prospects. Joining us is Lillian Haase, the Director of European marketing at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. In part 4 of our conversation, we're going to talk about optimizing and updating your B2B content for SEO success. Show NotesConnect With: Lillian Haase: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.