‘Equity’ is the word of the day for today’s episode, particularly as it relates to the strength of the current housing industry. Looking back at the ‘Great Recession’ of 2007-08, Matt and Garrett pinpoint the main differences between that time and the times we find ourselves in now as a result of the COVID-19 pandemic. They begin by examining some highly revealing statistics comparing these two events, and explore the ‘pad of equity’ which currently exists as well as its impact upon the market. They also look at ways that equity can be used, and encourage listeners to investigate their local markets further so that they are in a position to create clarity for their clients when making decisions. Today’s discussion is a very important one for a lot of people, assisting them in becoming better educated about the state of the real estate industry in general. While this is no time to make predictions for the future, it is the perfect time to learn more about the past and the present, and, as a result, become an even more valuable resource to your clients. Episode Highlights: A comparison of equity statistics from ‘The Great Recession’ and today The current ‘pad of equity’ and the impact it can have Some ways that equity can be used Creating clarity for your clients Quotes: “We watched people just leave homes and walk away because they could not see how they would ever be out of that hole.” “The environment is completely different.” “We’re not sitting here making a prediction that the housing market is going to drop in price.” “There are some very creative ways this can all be handled.” “Thank God I was a homeowner!” “Be very careful making long-term predictions right now because things are changing so darn fast.” Links: www.TheNinjaSellingPodcast.com Email us at TSW@TheNinjaSellingPodcast.com Ninja Sellingwww.NinjaSelling.com@ninjasellingofficial Ninja Coaching:www.NinjaCoaching.com@ninja.coaching Garrett Freygarrett@ninjacoaching.com @ninjaredding Matt Bonellimatt@ninjacoaching.com@matthewjbonelli