“You’ve got to be wildly different“ In this episode my guest Joshua Lisec shares secrets for writing books and great contents. Every day Joshua Lisec help authors manifest the mission behind their voice. He is founder of The Entrepreneur’s Wordsmith LLC, Ohio’s first Certified Professional Ghostwriter, a multiple-time #1 International Bestselling Ghostwriter, a Forbes Contributor ghostwriter, a TEDx speaker, and a two-time published novelist. Since 2011, Joshua has ghostwritten forty books and has been featured in TED, TEDx, BBC Radio London, Foundr Magazine, American Express, Yahoo!, Fatherly, The Huffington Post, and numerous other outlets. During a recent podcast, Dilbert comic creator and New York Times bestselling author of Win Bigly Scott Adams recommended Joshua to aspiring authors who need help writing and publishing a book. Here are the Pillars Credibility Connection Compelling Counter-industry – why are you different, Call to action. Make it clear Circulation – broaden, open up your book idea Resources: Joshua’s YouTube Channel https://www.youtube.com/user/joshualisec   CEO Branding Goals Are Dead! Branding Beyond Visuals Business Networking Made Easy Rebrand: The Ultimate Guide to Personal Branding